Trent Munday

160 POSTS 8 COMMENTS

Price is Relative – Cost is Personal

When I first joined the spa industry back in 2005, there was really only one question when...

Recruiting Millennials – The Power of the Positive No

Recruiting is a tricky thing. We all know that. And recruiting well is as much about luck, timing...

Wearables are Dead. Long Live Embeddables!

Fitbit, the watch-like physical activity tracker that kick started the whole wearable trend, is on the ropes....

Spas – Lifestyle Brands of the Future

Just when I thought I knew all there was to know about the hotel spa business, today...

Developers Ask – Which Comes First, Hotel or Spa?

Over the years, I have had many conversations with investors and developers working on new hotel projects....

The Conundrum of Skincare Products

Hotels in search of a USP have long turned to spas to provide it. But these days,...

Branding – The Soul of your Spa Business

Everyone has brands they know and love. Chanel, Gucci, Prada, Mercedes Benz, BMW, Lexus, McDonalds, KFC and Burger...

Destination Wellness – from Fat Farms to Fitness to Hotel Spas...

In Part I of Destination Spas – from Fat Farms to Fitness to Hotel Spas and Beyond...

Destination Wellness – from Fat Farms to Fitness to Hotel Spas...

WARNING: For those of you in the Destination Wellness or Fitness realms, I would ask you to...

Commoditisation of Spas

Hotels have long relied on the spa to provide them a USP. Something that the hotel can...

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